{"id":7957,"date":"2023-10-16T07:00:08","date_gmt":"2023-10-16T05:00:08","guid":{"rendered":"https:\/\/medicalmanage.gr\/how-doctors-can-humanize-virtual-care\/"},"modified":"2023-09-28T16:31:02","modified_gmt":"2023-09-28T14:31:02","slug":"how-doctors-can-humanize-virtual-care","status":"publish","type":"post","link":"https:\/\/medicalmanage.gr\/en\/how-doctors-can-humanize-virtual-care\/","title":{"rendered":"How Doctors Can Humanize Virtual Care"},"content":{"rendered":"<p><strong>For years, we\u2019ve assumed that physicians and patients must sit together in the same exam room to develop personal, trust-filled relationships.<\/strong><\/p>\n<\/p>\n<p><strong>But COVID-19 has proven that communication technology can create enormously personal connections.<\/strong><\/p><div id=\"medic-2877694125\" class=\"medic-mesa-sto-article medic-entity-placement\" style=\"margin-left: auto;margin-right: auto;text-align: center;\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3269445924940809\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- medical en mesa sto arthro -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-3269445924940809\"\r\n     data-ad-slot=\"8662865328\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p>In the 1930s, physician house calls represented 40 percent of all physician-patient encounters.<\/p>\n<p><strong>By 1980, that number had fallen to less than one percent. But the \u201cgolden age\u201d of the physician house call has come full circle\u2014albeit in a virtual fashion.<\/strong><\/p>\n<p>With modern technology, not even the most welcoming office can humanize health care the way a virtual house call can.<\/p>\n<p><strong>It\u2019s easy to see why patients are eagerly embracing virtual relationships with their physicians as well. <\/strong><\/p>\n<p>Eighty-three percent of Americans say they expect to make telehealth visits after COVID-19 has ended.<\/p>\n<p><strong>This number is huge when you consider the fact that just eight percent of patients had ever had a telehealth visit before the pandemic hit. <\/strong><\/p>\n<p>Many organizations put telehealth in place so quickly that they are struggling to live up to patient expectations when it comes to virtual communication.<\/p>\n<p><strong>A recent study compared patient attitudes immediately prior to COVID-19 and then again months into the pandemic. <\/strong><\/p>\n<p>It not only found that patients\u2019 desire for digital communication has risen, but that overall patient satisfaction is down.<\/p>\n<p><strong>The good news is that the development of virtual relationships goes way beyond the traditional video or audio-based telehealth visit. <\/strong><\/p>\n<p>In fact, the virtual physician-patient relationship can be built with or without the use of telehealth at all.<\/p>\n<p>There are a variety of ways practices can reach out to patients that don\u2019t involve the actual visit.<\/p>\n<p><strong>Two-way texting<\/strong><\/p>\n<p>We all know that most people don\u2019t answer incoming phone calls anymore.<\/p>\n<p><strong>What you might be surprised to learn is that 19 percent of people never check their voicemail.<\/strong><\/p>\n<p>This means that a huge number of those messages left by your staff are going ignored.<\/p>\n<p><strong>Texting has become the most preferred way to communicate\u2014and not just for friends and family.<\/strong><\/p>\n<p>Forty-seven percent of patients (and this number is growing every day) want the ability to text back and forth with their provider.<\/p>\n<p><strong>Two-way texting is the first step in developing a virtual relationship with patients. <\/strong><\/p>\n<p>Patients are able to shoot off a quick text to ask a question or set up an appointment and you are able to respond quickly and easily.<\/p>\n<p><img decoding=\"async\" class=\" size-full wp-image-7956\" src=\"https:\/\/medicalmanage.gr\/wp-content\/uploads\/2020\/12\/images_telemedicine.jpg\" alt=\"How Doctors Can Humanize Virtual Care\" width=\"100%\" title=\"How Doctors Can Humanize Virtual Care\" srcset=\"https:\/\/medicalmanage.gr\/wp-content\/uploads\/2020\/12\/images_telemedicine.jpg 1200w, https:\/\/medicalmanage.gr\/wp-content\/uploads\/2020\/12\/images_telemedicine-300x213.jpg 300w, https:\/\/medicalmanage.gr\/wp-content\/uploads\/2020\/12\/images_telemedicine-1024x725.jpg 1024w, https:\/\/medicalmanage.gr\/wp-content\/uploads\/2020\/12\/images_telemedicine-768x544.jpg 768w, https:\/\/medicalmanage.gr\/wp-content\/uploads\/2020\/12\/images_telemedicine-1170x829.jpg 1170w, https:\/\/medicalmanage.gr\/wp-content\/uploads\/2020\/12\/images_telemedicine-585x414.jpg 585w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p><strong>Automated calls or emails<\/strong><\/p>\n<p>Did you know that the majority of patients fail to remember the recommendations and treatments their physicians give them?<\/p>\n<p><strong>The use of automated calls or emails to remind patients of care instructions helps take care of this problem. <\/strong><\/p>\n<p>At the same time, it lets patients know that you care about them and their health.<\/p>\n<p><strong>Not only will this help improve care adherence rates, but it will also boost overall satisfaction levels. <\/strong><\/p>\n<p>Patients feel connected to you and the relationship is strengthened.<\/p>\n<p><strong>Educational communication<\/strong><\/p>\n<p>Health care organizations should send out regular educational communication in the form of newsletters or emails.<\/p>\n<p><strong>Much like the automated care instructions, this information will reinforce the feeling that you care about a patient\u2019s health. <\/strong><\/p>\n<p>This is especially important during times like COVID-19 where patients are feeling confused and worried.<\/p>\n<p><strong>It\u2019s much preferred to be on the side of over-communicating rather than under-communicating.<\/strong><\/p>\n<p>In addition to regular newsletters, consider sending targeted educational information to patients who fall into specific categories.<\/p>\n<p>For example, you may want to send emails specifically to all of your patients over the age of 65 or those diagnosed with high-risk conditions such as diabetes.<\/p>\n<p><strong>Appointment and billing reminders<\/strong><\/p>\n<p>Even automated messages reminding patients of upcoming appointments or overdue bills can deepen a relationship with your patients.<\/p>\n<p><strong>The more touchpoints you can leverage to connect will trigger name recognition and remembrance. <\/strong><\/p>\n<p>As a patient sees that you are working to reach out to them, that relationship grows.<\/p>\n<p><strong>We live in a digital world and it is time for health care organizations to take advantage of it.<\/strong><\/p>\n<\/p>\n<p>There are opportunities available to connect and communicate with patients that would have been unimaginable just a few years ago.<\/p>\n<p><strong><a href=\"http:\/\/www.medicalmanage.gr\/en\/\" title=\"MEDICAL management TUTORIAL\">www.MedicalManage.gr\/en\/<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For years, we\u2019ve assumed that physicians and patients must sit together in the same exam room to develop personal, trust-filled relationships. 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